- DIGITAL MARKETER EXPERT
Digital Marketing Services That Turn Ad Spend Into Revenue
Google Certified · Performance Marketer · Tracking Specialist
I’m Alif Bin Murtoza, a performance marketer and full-funnel tracking specialist. I build campaigns that don’t just get clicks — they get tracked, measured, and optimized down to the last conversion. From GTM and GA4 to server-side tracking with Conversion API, I make sure every dollar($) you spend on ads is accounted for.
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Email Marketing
Social Media Management (SMM)
Search Engine Marketing (SEM)
Google Shopping Ads
Google Merchant Center
Google Tag Manager
Google Analytcs 4
E - commerce Tracking
Lead Generation
Chatbot Marketing
Growth Consultant
Generative AI Marketing
THE BASICS
What Is Performance Marketing & Why Does It Matter?
Performance marketing is running paid ads where every taka spent is tied directly to a measurable outcome — a lead, a sale, a signup. Not just clicks or impressions.
Most businesses run ads without a clear funnel or accurate tracking behind them, meaning they can’t tell what’s actually working. If you don’t know which campaign generated a sale, you’re optimizing blind — and losing budget to guesswork.
Cross-Platform Ads
Meta, Google, and TikTok campaigns managed under one consistent strategy, not disconnected efforts.
Buyer-Intent Targeting
Campaigns built around real audience intent and funnel stage, not generic targeting.
Conversion-First Creative
Ad creative and copy tested and optimized specifically for conversions, not just engagement.
Full-Funnel Tracking
Every campaign connects to accurate tracking, so results are measurable, not assumed.
MY ALL SERVICES OF DIGITAL MARKETING
Digital Marketing Services That Drive Results
Meta Ads Management
Facebook and Instagram campaigns built on precise audience targeting, creative testing, and full-funnel conversion tracking for real growth.
- Audience research and segmentation
- Creative testing and iteration
- Conversion-focused campaign structure
- Retargeting and lookalike audiences
Google Ads Management
Search, display, and shopping campaigns engineered around buyer intent, budgets, and measurable ROI at every stage of your funnel.
- Search, display, and shopping campaign
- Bid strategy and budget management
- Ad copy and extension optimization
- Performance tracking and reporting
Search Engine Marketing
Intent-driven search campaigns built around the right keywords, smart bidding, and conversion-focused strategy that actually deliver results..
- Intent-based keyword targeting
- Ad copy testing
- Landing page alignment
- Quality score optimization
Google Shopping Ads
Facebook and Instagram campaigns built on precise audience targeting, creative testing, and full-funnel conversion tracking for real growth.
- Audience research and segmentation
- Creative testing and iteration
- Conversion-focused campaign structure
- Retargeting and lookalike audiences
Marketing Strategy
A data-driven marketing strategy built around your business goals, audience, and growth funnel, so every campaign has clear direction.
- Business goal and market analysis
- Target audience and funnel mapping
- Channel selection and budget planning
- Continuous performance and strategy review
Social Media Ads
Paid campaigns across Facebook, Instagram, and beyond, built with sharp targeting and creative testing to drive real conversions daily.
- Platform-specific ad creative
- Audience targeting and testing
- Funnel-based ad set structure
- Budget pacing and optimization
Google Merchant Center
Optimized product feeds and listings that keep your catalog accurate, approved, and primed to win visibility in Google Shopping results.
- Product feed setup and optimization
- Listing accuracy and policy compliance
- Category and attribute optimization
- Shopping campaign integration
Retargeting and Remarketing
Smart retargeting campaigns that bring back interested visitors and abandoned carts, turning missed conversions into closed sales.
- Website visitor retargeting
- Abandoned cart recovery
- Custom audience segmentation
- Dynamic product ad retargeting
Keyword Research
Deep keyword research uncovering high-intent search terms your customers actually use, built to fuel campaigns that convert, not guess.
- Competitor keyword analysis
- Search intent mapping
- Long-tail keyword discovery
- Ongoing keyword performance review
THE RESULTS
The Final Results You Can Expect
After the marketing the results you can expect
- Lower Cost Per Lead
- Increased Qualified Traffic
- Higher Conversion Rates
- Better Audience Targeting
- Accurate ROI Tracking
- Stronger Retargeting Performance
- Reduced Wasted Ad Spend
- Scalable Campaign Structure
- Improved Email Conversions
- Consistent Month-Over-Month Growth
Social Proof
Real Campaigns, Real Results
What are some common issues with most analytics accounts?
Lack of goal set up! Many people simply install the default Google Analytics tracking and call it a day. You need to configure goals and probably custom dimensions/audiences to get real value from your analytics.
What will you need access to ?
Google Analytics 4, Google Tag Manager, Google Ad, CMS, Meta Business or Event Manager.
Can you fix every tracking issue?
I always try my best to resolve tracking issues. However, sometimes problems come from third-party tools, plugins, or platform limitations that I cannot directly modify. In those situations, I will identify the root cause and suggest the best possible alternative solution.
Why should I contact you before placing an order?
I recommend contacting me first so I can review your website and understand its structure. This allows me to determine the exact requirements and provide accurate information about the scope, time, and cost of the project.
Can you implement Facebook Conversion API (CAPI) or server-side tracking?
Yes, I can implement Facebook Conversion API (CAPI) and server-side tracking to improve tracking accuracy, reduce data loss, and ensure better conversion reporting for your campaigns.
Can you set up GA4 Server-Side Tracking?
Yes, I have successfully completed multiple projects involving GA4 server-side tracking. I can properly configure server-side Google Tag Manager, set up GA4 events, and ensure accurate data tracking for your website.
Your Competitors Are Already Running Ads. Are Yours Actually Converting?
Every day your campaigns run without clear tracking is budget spent on guesswork. Let’s fix that.